The right network the right team
One of our strengths as an organisation is the loose assembly of experienced specialists with complimentary skills who provide a range of supporting services for many of our projects. These are companies and individuals with whom we work on a periodic basis, in an informal network that provides real added value to our clients, and grows all the time.
Joe Madeira
Founder and the driving force behind the studio. Joe has a mixed creative background in photography, design and branding. Graduated from the Royal College of Art in 1996 Joe worked for Young & Rubicam, Random House and Interbrand.
Josh Holloway
While studying Computer Science at Cardiff University, Josh moved his efforts onto web-development, learning the now-prominent techniques of creating AJAX powered Web 2.0 websites, tapping into his intuitive flair for programming.
Dan Hensby
Dan's role is to deliver the websites to our clients. He puts his extensive knowledge of current technologies to good use by advising clients on the feasibility and suitability of concepts and then implements them.
Sally Stiff
Sally works in exhibition design and illustration.
Sarah Reed
Sarah's diverse background spans thirteen years and includes marketing and brand communications experience across a range of clients. Apart from naming and brand development projects for NUMIS, PLUS Markets Group and Boots the chemist, she has also been responsible for a number of immersive brand film and video experiences for Mercedes Benz, Opel GM, and British Airways among others. For four years she worked as a consultant to Orange as a creative producer for brand films, interactive games, launch events and other brand-related projects.